Why More Pinterest Followers?
More Pinterest followers can help you get more likes, repins, comments, clicks and impressions.
This can then help drive traffic, increase sales, generate leads and build your Pinterest brand.
It also provides an opportunity for you to generate more engagement with your customers.
Here are the tips:
#1: Add the Pinterest Follow Button
The Pinterest follow button diverts website visitors to your Pinterest page, thereby attracting followers. This can be effective if you have a high-traffic website.
Install the button in several prominent places on your website and blog—the header, footer, sidebar, etc. Make it easy for people to find your brand page and convert them into followers.
To create your button, use the widget builder page on Pinterest or create a custom button that matches your branding.
#2: Add the Profile Widget
Similar to the Follow button, the profile widget also leads your website visitors to your Pinterest page. But you may find the profile widget more effective than the Follow button because it’s bigger and can display up to 30 of your latest pins, as seen here on MonikaHibbs.com.
To attract followers, the larger-sized profile widget can be more effective than the tiny Follow button.
#3: Share a Lot
When you share often, more people will see your pins and those pins lead people back to your page by displaying your details below the pin.
People can easily find the person or company who pinned the image, as their details are displayed below the pin.
Another way to help you obtain followers is to pin a lot of images.
#4: Comment on Popular Pins
The Popular section on Pinterest consists of pins that have been repinned, liked and commented on several times. Take advantage of this and get people to check out your own page by commenting on these pins.
Have a good look at the pin; study the image and the description and write a meaningful comment. You want to write more than a two-word comment like ‘‘Great Pin’’ or ‘‘Nice Find!’’ Show people you know and care about this subject by leaving a thoughtful comment. This will make people want to check out your page and follow you.
#5: Mention Others
When appropriate, mention others in the description of a pin or the comments section.
Mentioning other Pinterest users can be a great way to attract their attention and get them to follow you.
When you mention someone on Pinterest, consider complimenting them, too. This will further draw you to that person’s notice and encourage them to follow you.
#6: Connect Your Social Networks
Connect your Facebook and Twitter accounts with your Pinterest account to attract your Facebook and Twitter friends and followers to your Pinterest account.
You can easily tweet your pins so your Twitter followers can see them and display your latest Pinterest activity in your Facebook friends’ and followers’ feeds. Choose the different types of activity you’d like people to see, and with a simple click they can visit your pins, check them out and follow you on Pinterest.
#7: Find Friends From Other Social Networks
Another advantage of connecting your other social networks is you can find friends and connect with them.
Connect your accounts and click on your business name in the top right corner of the screen. In the dropdown menu that appears, click on Find Friends. You can then choose the social networks you’ve connected to find friends and followers and follow them on Pinterest.
#8: Promote Your Individual Boards
Instead of following an entire profile, people prefer following boards on subjects they’re interested in. Work on getting followers for your most popular boards instead of the entire account.
#9: Contribute to Others’ Boards
A quick way to attract followers is to contribute to popular group boards that already have a lot of followers. When you contribute quality pins to these boards, their followers become your followers, too, if they like your pins.
Look for popular group boards and spend some time forming a relationship with the board owner or other contributors, then ask them to invite you to the board.
#10: Follow Others
Look for people with similar interests, follow them and a fraction of them will follow you back. Continue to follow the ones who follow you back and unfollow the ones who don’t. Repeat the process.
Here’s how you follow others:
- In the Pinterest search bar, type in a keyword related to your field. This will give you a list of pinners, boards and pins that contain your keyword.
Follow other pinners or boards.
- Then choose what you plan to follow: other pinners or boards.
- After you make your choice, in the list that appears, begin following people/boards who share pins similar to what you share.
- Follow about 100-300 people a day and then wait a few days. Then check to see who has followed you and continue following the ones who have followed you back and unfollow the ones who haven’t.
If you follow this procedure, you’ll be able to gradually build up a lot of followers. To make sure you only get followers who’ll be likely to interact with your pins, only follow people who have similar interests.
#11: Run Contests
It’s easy to gain followers when you run a Pinterest contest that offer an incentive or prize that’s sure to entice your target market to participate. Several tools exist to make Pin-it To Win It, Follow and Hashtag contests easy to manage.
This contest entry form showcases the prize, gives valuable contest information, and encourages users to follow the company on Pinterest.
#12: Keep Your Followers Happy
It’s not just about getting followers, it’s also about keeping them happy. Make the extra effort to keep your followers satisfied so they’ll continue following you instead of leaving you.
Here are a couple of ways to keep followers happy:
- Don’t share everything at once: Instead of clouding your followers’ feeds with your pins all at once, time your pins to go out at regular intervals. You can easily do this by using a scheduling tool like Curalate.
- Stick to one topic per board: One way to lose your board followers quickly is to share irrelevant pins to your boards. It’s okay to share lots of different topics on different boards, but make sure you stick to one topic per board to keep your followers happy and get them craving more.
Over to You
Using some or all of these tips can help you get more Pinterest followers and increase engagement. More followers will lead to an extended reach, broader visibility for your brand and a greater return on investment (ROI).